Private Sector Companies & Social Enterprises

Smarter design, stronger market performance, and a workplace culture that lives up to its commitments

✦ The Challenge

Companies invest significant resources in developing products and technologies that reach scale, but even the most well-resourced innovations can fall short when gender differences go unexamined.

From the architecture of a mobile financial platform to the design of new seed varieties to the rollout of a vaccine, gender shapes who adopts a product, how, and why. Overlooking those differences can be the difference between a solution that scales and one that stalls. At the same time, many companies have made meaningful commitments to diversity, equity, and inclusion internally but can struggle to translate those commitments into concrete cultural change.

We bring rigorous gender expertise to both challenges in order to help companies build products that reach the people they're designed for, and workplaces where the full talent of every employee can be realized.

We bring gender expertise into the room where product and culture decisions actually get made so commitments show up in outcomes, not just values statements.

Rather than treating gender as an afterthought or a compliance checkbox, we help companies build it into the core decisions that determine success: who a product is designed for, how it's positioned in new markets, and whether internal policies genuinely support every employee. We pair rigorous evidence on gender-differentiated behavior with practical tools so teams can act on that insight consistently, not just once.

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✦ Our Services

Our work with private sector companies and social enterprises spans five integrated service areas:

Research & Evidence

Uncover gender-differentiated user behavior and evidence to de-risk product design and market entry.
Advisory & Capacity Building

Embed gender considerations into go-to-market strategy, supply chains, workflows, and workplace culture through hands-on tools and training.
Inclusive Leadership

Design women's leadership programs and the organizational conditions needed for them to stick.
Impact Storytelling & MLE

Shape theories of change and learning agendas that keep gender at the center of strategy over time.
Strategy Development

Strengthen MEL frameworks so gender-related change get properly captured.